Charles Leon
Inspiration - The Act of Breathing

I’ve always been fascinated by the moment an idea arrives — not the neat, tidy moment when it’s been polished and wrapped in ribbon, but the untidy, slightly breathless instant when something shifts in the mind and a new possibility becomes visible.

Inspiration - The Act of Breathing
Creative Thinking, Design Thinking
Charles Leon
Why Designers Think Differently

When someone eats your last Rolo, you feel a totally disproportionate sense of loss. It’s not about the chocolate. It’s about the gap. The narrative was broken.

So, we became wired not just for survival, but for pattern and narrative. We became restless, creative creatures—itchy with the need to make meaning. We drew patterns in the dirt, scratched stories on cave walls, and eventually, designed complex systems, cities, and even shoes that glow in the dark. All of this because our brains, forever uncomfortable with uncertainty, keep asking, What happens next?

Why Designers Think Differently
Charles Leon
The Transformative Power of Sketching & ...

Sketching has enormous benefits for mental health and for problem solving.

The Transformative Power of Sketching & Creative Pursuits
Charles Leon
How Picasso Helped me publish my Book

There is a very famous film of Picasso painting live. About halfway through creating an effortless masterpiece he says “ Ca va tres mal” (it’s going very badly). Even someone like Picasso struggled to get a painting to go where he wanted it to go. It’s his self-belief, confidence and self-trust that allows him to work through the “bad” stage and experience that tells him that he can make it right. I’m certainly not in that league, but that helped me to understand that I should push through (although sometime you can try too hard and take a sketch too far) and trust my instinct.

How Picasso Helped me publish my Book
Charles Leon
A Cotswold Recce

I don't think many places in the UK have so much condensed beauty in such a relatively small area as the Cotswolds.

A Cotswold Recce

Creative Thinking

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Why Designers Think Differently

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Why Designers Think Differently

When someone eats your last Rolo, you feel a totally disproportionate sense of loss. It’s not about the chocolate. It’s about the gap. The narrative was broken.

So, we became wired not just for survival, but for pattern and narrative. We became restless, creative creatures—itchy with the need to make meaning. We drew patterns in the dirt, scratched stories on cave walls, and eventually, designed complex systems, cities, and even shoes that glow in the dark. All of this because our brains, forever uncomfortable with uncertainty, keep asking, What happens next?

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Lazy Bones. In praise of Laziness and Boredom.

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Lazy Bones. In praise of Laziness and Boredom.

There is a stigma attached to boredom and laziness. Most people, when you ask them, will usually say "I'm never bored". I'm not sure what people mean when they say this. Boredom is a very human emotion and part of everyday life. If boredom has a purpose, it is to motivate us to take action.

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Human-centred Design.

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Human-centred Design.

Human-centred design leads to breakthrough innovations because of its empathy towards understanding and identifying with the target audience. It is intrinsically optimistic in its outlook but requires courage to hold back judgement, move outside the status quo and cliche and step into uncertainty.

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The Placebo Effect - Part 2 -Luxury Goods and Red Bull

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The Placebo Effect - Part 2 -Luxury Goods and Red Bull

How brands psychologically manipulate you into spending. Psychology of consumer behaviour, emotional marketing, manipulation in advertising and principles used in marketing to manipulate and manage how we feel.

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7 Ways To Think Differently

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7 Ways To Think Differently

The SCAMPER technique. Whenever you want to create a new idea, product, service process, breakthrough, or whatever you need, Thinkpak will help you take your subject and change it into something else.

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